Friday, April 18, 2008

Libertarian Paternalism

An interesting movement manifesto from Cass Sunstein and fellow UChicago professor/author in today's LA Times: in praise of "libertarian paternalism," a seemingly oxymoronic socioeconomic orientation that relies on good choice design to marry the appealing bits of libertarianism ("the straightforward insistence that, in general, people should be free to do what they like") and paternalism ("influenc[ing] people's behavior in order to make their lives longer, healthier and better").

They give compelling examples of what "gentle nudges" policy might look like. I'm in.

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